As the Economic Times’ Young Business Leader of the Year in 2019, three passions have defined Shubham Mehrotra’s journey as a business leader: creating integrated digital solutions to build value on behalf of the world’s most iconic brands; creating inclusive work and social environments, and advocating for social change in India.
Shubham is the Chief Executive Officer of Laudco Media, one of India’s fastest growing digital agencies. Shubham has a proven track record for developing and implementing business strategies for profitable growth and is at the forefront of change in India’s digital and social landscapes. A global executive and brand strategist managing high-stakes projects and providing strategic counsel to Fortune 500 clients, C-suite executives, elected officials and non-profit organisations in the areas of branding and digital marketing, reputation and brand management, advertising, social media strategy, and research & analytics. Shubham has established a reputation as a go-to research expert with both clients and consumers and has worked with organizations and individuals across a diverse spectrum of industries, from start-ups to super-star brands to niche businesses and non-profits.
Shubham is a passionate advocate of women empowerment, LGBTQ+ representation, and diversity in India’s digital ecosystem, and was named as one of the Women Economic Forum’s Women of Excellence in 2020.
As the State President of the Karnataka Digital Consultancy Council, Shubham is actively involved in building the country’s largest Chamber of Commerce & Industry for women, and drives thought-leadership and gender diversity through this industry platform by bringing together the most senior female leaders in digital marketing, advertising and communications.
On the global stage, Shubham represented India at the United Nations’ Global Young Leaders Summit in Shanghai and Washington D.C respectively, and is also a TEDx speaker.
Shubham is also the founder and editor-in-chief of www.fiftyshadesofgay.co.in, India’s premier portal supporting, nourishing and championing LGBTQIA equality across Asia Pacific.